In an ambitious, well intended, possibly naive, but much needed new idea a small group of people (disclosure: I'm one of them) have started Giving Tuesday urging retailers and consumers to recognize the philanthropic impulse that has always inspired Americans by giving to the charity of their choice.
Please join us. Visit givingtuesday.org --
On Tuesday November 27, 2012, charities,
families, businesses and individuals are coming together to transform
the way people think about, talk about and participate in the giving
season. It’s a simple idea. Find a way for your
family, your community, your company or your organization to join in
acts of giving. Tell everyone you can about what you are doing and why
it matters. Join a national celebration of our great tradition of
generosity.
And together we’ll create ways to give more, give better and give smarter.
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